From what option in the navigation menu of Search Ads 360 can labels be created?
Campaigns, ad groups, and keywords
Campaigns, audiences, and keywords
Settings, campaigns, and Performance Center
Audiences, Performance Center, and recommendations
Explanation
Analysis of Correct Answer(s)
In Search Ads 360, labels are used as a flexible way to group and organize campaigns, ad groups, keywords, ads, or product groups. This allows for customized reporting and automated rule execution.
You can create and apply these labels directly from the primary management tables within the platform. The navigation menu provides access to these tables at the following core levels: - Campaigns: You can select one or more campaigns and create/apply a label. - Ad groups: You can drill down to the ad group level and do the same. - Keywords: Labels can also be created and applied directly from the keywords table.
This workflow makes "Campaigns, ad groups, and keywords" the correct answer, as these are the primary navigation options from which you can directly initiate label creation for these entities.
Analysis of Incorrect Options
- The other options are incorrect because they include sections not primarily used for creating labels.
- Performance Center is a dashboard for analyzing performance data and forecasting, not for creating organizational elements.
- Recommendations is a section that provides optimization suggestions from the platform.
- While labels can be applied to Audiences, the option that includes Campaigns, Ad groups, and Keywords represents the most complete and common hierarchy for label management directly from the navigation menu.