When building a purchase funnel in Explore, which of these dimensions allow you to select a homepage view?

Analysis of Correct Answer(s)

In Google Analytics 4, when you build a funnel in the Explore reports, you define each step using events and their specific parameters or dimensions. To identify a user viewing the homepage, you would use:

• Page path: This is a standard dimension for websites that captures the part of the URL after the domain name. A homepage is almost always represented by a forward slash (/). Therefore, you can set a condition for your first funnel step where the page_path equals /.
• Screen class: This is the equivalent dimension for mobile apps. It records the class name of the screen the user is viewing. You would use this to specify the "Home" or "Main" screen of your application.

Using these two default dimensions ensures you can accurately capture the first step of a funnel—a homepage view—for both web and app users.

Analysis of Incorrect Options

• Page type and Homepage name: These are not standard, automatically collected dimensions in GA4. They would need to be set up as custom dimensions, so they are not the default method.
• Purchase: This is an event, not a dimension. An event represents a user interaction (the action of buying something), while a dimension provides context or attributes about that event (like where it happened). The purchase event is typically the final step or goal of a purchase funnel, not a dimension used to identify the starting page.