Which searches can an ad show for broad match keyword "car window repair?"

The core principle of broad match is to show your ad for searches that are related to your keyword, even if they don't contain the exact terms. It prioritizes matching the user's intent. The keyword "car window repair" signals an intent to fix a vehicle's window.

Analysis of Correct Answer(s)

• replace car window: This search query directly relates to the intent of "car window repair." "Replace" is a very common and relevant action associated with "repair" in this context.
• automobile glass replacement: This is an excellent example of how broad match works. It uses synonyms (automobile for car, glass for window) and a related term (replacement for repair) to capture a highly relevant search with the same user intent.

Analysis of Incorrect Options

• second-hand cars for sale and cars for sale: These searches have a completely different intent. The user is looking to buy a car, not to fix one. While the word "car" is present, Google's systems understand that the intent behind buying is distinct from the intent behind repairing, making these searches irrelevant to the keyword "car window repair."