Which task could the Market Finder by Google tool help with?
Building audience lists based on individual user emails.
Translating an app into multiple languages.
Developing a list of campaign management recommendations.
Developing a list of suitable potential markets for expansion.
Explanation
Analysis of Correct Answer(s)
The Market Finder by Google tool is specifically designed to help businesses identify and assess opportunities for international expansion. It analyzes various data points, such as search trends, disposable income, and internet usage in different countries, to generate a shortlist of promising new markets for your product or app. Its primary function is to provide data-driven insights to guide your global growth strategy, making it the right tool for developing a list of suitable potential markets.
Analysis of Incorrect Options
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Building audience lists based on individual user emails: This describes the functionality of Customer Match, a Google Ads feature that allows you to target ads to your existing customers by uploading their email addresses or other first-party data.
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Translating an app into multiple languages: While localization is a critical step for market expansion, Market Finder does not perform translations. It helps you identify which markets to translate for, but the translation itself is done through other services.
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Developing a list of campaign management recommendations: This is a core feature within the Google Ads platform itself, found on the Recommendations page. This feature analyzes your account's performance and suggests specific actions to optimize existing campaigns, not to find new markets.