AI-Powered Performance Ads Certification

Which of the following is considered a best practice when using Performance Planner?

What's a benefit of Responsive Search Ads?

Which Smart Bidding strategy optimizes for value?

How can a Performance Max campaign find new consumers for an advertiser?

Which AI-powered solution offers the greatest channel and inventory coverage of any Google Ads campaign?

Which of the following available insights are designed to help advertisers discover consumer interest and category growth trends?

A digital marketing manager is looking to use Performance Planner to create his budget plans. What are two ways that Performance Planner can help him with budget planning? (Choose two.)

What's a best practice to follow when designing an experiment to test Performance Max campaigns?

What's a strong example of a business objective that is required when adopting an AI-powered solution?

A digital marketing manager has upgraded their keywords to broad match. Which behavior should they build into their regular cadence of optimization to guide machine learning?

A retailer is looking to grow their online sales this year. To do so, they plan to experiment with a few campaign optimizations to help them reach more customers.What's the value of this retailer using campaign experiments to test campaign optimizations?

A local coffee shop is looking to drive more store visits from their Google Ads campaigns. Why should they consider using a Performance Max campaign?

Which match type is the default match type to which all keywords are assigned?

What is the value of running a true A/B test with campaign experiments?

Which of the following tools can help marketers maximize performance of a value-based bidding strategy?

Which three Search features work together to drive performance in a fully AI-powerd strategy?

A digital marketer has upgraded their Smart Bidding strategy to value-based bidding. Which two Google Ads tools should they use regularly? (Choose two.)

What is conversion delay?

A digital marketing manager working with a national insurance provider is looking to support AI with first-party data. What's a question they'll need to answer before they can start using the data?

What are two key benefits of using the Insights page? (Choose two.)