AI-Powered Shopping ads Certification

You're in the process of creating a Google Merchant Center account and realize you don't have a refund policy. Your company does not allow refunds. What should you do next?

How does Google Merchant Center interact with Google Ads?

You want to use Performance Max for conversion value but are concerned about inefficient spend. Which optional secondary bid strategy should you select?

What marketing objective does Performance Max for Retail use?

What are two features of a Standard Shopping campaign? Choose two.

How do Performance Max campaigns work?

What are three ways that you can help build a better consumer experience to drive action? Choose three.

What goal in a Performance max campaign will help you get new customers?

You've owned a successful online retail business for 10 years. Recently, shopping behavior has shifted, and shoppers are buying less each time. The product and marketing strategy hasn't changed. Which two actions should you take? Choose two.

Aside from the Google Merchant Center diagnostic interface, what other way will you be notified of an account suspension?

Showcase Shopping ads allow a retailer to engage people early in the purchase journey, when they're discovering what to buy and where to buy it. Where do Showcase Shopping ads generally appear?

Smart Shopping campaigns simplify campaign management by automating which of the following?

True or false? Shopping campaigns can help promote online and local inventory.

What can Local Catalog Ads do?

Local Inventory Ads allow retailers to promote their in-store inventory and drive shoppers to their brick-and-mortar stores.

True or false? Shopping ads use product data to determine how and where to show ads.

Which of the following is something retailers shouldn't do in a shifting retail landscape?