Google Ads Display Certificatio

What are the three main automation components of Smart Display campaigns?

Advertising with Google Ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios?

What are the three marketing objectives that can be met via targeting on Google Display ads?

Which targeting option is best for influencing consideration?

Which of the following are the benefits of using Responsive Display Ads?

What two types of remarketing can be used on Google Display ads?

Which of the following is not a component of Google Display ads' value proposition?

Uploaded ads give advertisers access to more inventory than Responsive Display Ads.

Match each auto-bidding strategy to the right campaign goal.

Which of the following is a core benefit of Google Ads automated bidding?

Which targeting option is best for achieving brand awareness?

What two main ad formats can be used in a Google Display ads campaign?

Amy has created a new brand for her company's goldfish training materials. She knows that other companies train goldfish and it is a popular sport, but realizes that it is a niche market. She wants to use a Google Display Ads campaign to build awareness for her new brand. Which Google Display ad targeting option can help Amy with her goal of creating awareness within her niche market?

Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he's willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?

Lucy is creating a new Display campaign with the goal of building awareness. Which two targeting options might be suitable for her to use? (Choose two.)

What's a characteristic of Responsive Display Ads?

Rebecca is a marketing executive at an airline company. She has been asked to plan her company's online advertising budget on a monthly basis. She's chosen Google Ads' Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)

You choose Influence consideration as your marketing objective and the Similar Audiences targeting option for a Google Display Ad campaign. In Google Display Ad campaigns, what are Similar Audiences built from?

What's provided by Responsive Display Ads?

What is a key benefit of Display campaigns?