Google Analytics Certification

To understand how many users are coming from various devices, like computers or mobile phones, you run a report that shows this data, per device, over the past 30 days. In this report, which of these is considered a "metric" in Google Analytics?

You want to know what pages new users open most often after opening your home page, so you create a new path exploration in Explore that you plan to share with a co-worker. Who can see this new path exploration by default?

Which events are accounted for in the Realtime report?

You are in your Google Analytics property's Explore section. What exploration technique should you use in order to customize metrics and dimensions in a table format?

You want to create new audiences for your eCommerce site by segmenting users according to parameters that make sense for your business, like those who've made a purchase. Which of these approaches would provide you with a predictive audience?

You need to review several sets of data, and decide to create a table report so you can see them side by side. Which component of the Analytics interface helps you do that?

If you want to analyze events and users across your business's website, as well as its separate apps for iOS and Android — how should you set up your account?

You've noticed some discrepancies in your Google Analytics property and are trying to troubleshoot. Which of the following dimensions can you use to help identify anomalies or potential issues?

Your team needs to change the default primary dimension for the User Acquisition Report within their Google Analytics property. Which action can they take to accomplish this?

This Analytics feature allows you to connect individual customers' behavior across various interactions on different platforms and devices by letting you associate your own identifiers with your individual customers.

Which dimension should you use to determine which sources, such as "organic search" or "referral," are driving users to your website?

To link a Google Analytics property to BigQuery, you'll see two options for selecting how frequently that data should be exported. What are those two options?

You've been collecting data on your point-of-sale system that could be used in conjunction with data you send to Google Analytics from your website and app. Which of these features allows you to collect and send events directly to Google Analytics servers?

Which of the following scopes would be set for a custom dimension reporting membership status for a customer rewards program?

Which of these reports highlight how users behave on product detail pages based on the type of device they're using?

Which of these sections of Google Analytics Reports provides insights into where users are coming from (e.g., social media) before visiting your website?

Which of these features lets you control how long user-level and event-level data is stored by Google Analytics?

If you're a business owner who wants to analyze how users arrive at your website and app, as well as the user journeys across both of these platforms, what should you use to generate insights?

You have a website and want to start gathering and reporting insights for it in Google Analytics. What should you set up first?

You manage a company that installs swimming pools. You post a new how-to-video on your website about proper pool maintenance. Google Analytics has a lot of data about user interactions with this video. Which of these choices is a "user property" collected by Google Analytics?