Google Analytics Certification

Which Analytics 360 feature would you use to create a new data set by combining data from multi-source properties to get a broad view of your business across brands, products, or regions?

Which new report template should you use when you want to create a net-new report to add to the left-hand nav that details source / medium filtered to desktop users only?

If you wanted to gain insights into the organic search queries that are taking users to your website, which platform should you connect with Analytics?

Your colleague has customized a report and wants it to be easily viewable. Where should they add the report so it appears in the left-hand navigation?

Which of these tasks can be done using audience triggers?

You're asked to set up a data stream in accordance with setting up Google Analytics. What is a data stream?

Because you've set up your web data stream, your website is already feeding data to your Google Analytics property. You notice that enhanced measurement is enabled for the web data stream. What happens when this setting is enabled?

When a user watches a video, this triggers an event on your website. Which of these is an event parameter?

When creating a Free-Form Report, which types of visualizations are available for you to include?

When Google Analytics and Google ads are linked, how can Google Ads use conversion events from Google Analytics?

You want to know how various ads you've placed work together on the path to conversions, so you decide to look at the Attribution Paths Report. Where in your Google Analytics 4 property can you find this report?

If you have created a Google Analytics 4 property for your mobile app and web site, how would Google Analytics measure and report distinct user interactions?

Some of the events on your website are especially valuable to you — things like purchases or newsletter sign-ups. If you wanted to mark these events as important and assign a value to them, what mark should you assign to them in your Google Analytics 4 property?

You want to find ready-made cards that address typical questions about how users are interacting with your app or website. Which section do you go to in order to find this?

Which Google Analytics feature relies on machine learning and Google AI for measuring conversions that can't be spotted through direct observation?

Which of these exploration techniques helps you visualize the steps your users take toward a key task or conversion and determine how well they're succeeding or failing at each step?

The page_view event is triggered whenever a website visitor views any page on your site. But if you want to set up a new event to trigger when visitors land on a particular page (e.g., the homepage), which option would you choose once you've navigated to Events in the Google Analytics interface?

What can Google Ads do with audiences from Google Analytics when these two services are linked?

Which of these Google Analytics features would allow you to develop a dashboard to view analytics data alongside in-store customer purchase data that lives in another business application?

When you've enabled Ads Personalization for your property, but want specific events excluded, what happens with the data for those excluded events?